Shane Hewitt and Rob Breakenridge discusses why major long‑form podcasts have become valuable platforms for public figures looking to reach massive North American audiences. He explains how these unscripted conversations allow guests to make their case directly to listeners, bypassing traditional interview formats. The segment explores why appearing on globally popular podcasts can influence public perception and shape national conversations.
#mediastrategy #podcasts #cfraottawa #talkradio #ottawa #cdnpoli
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