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November 13, 2025

SMART SPEAKERS: Conservative Communications in Crisis: What the Floor Crossing Exposed



In the aftermath of a headline-making floor crossing, Jamie Ellerton and Lindsay Broadhead join Shane to assess the state of Conservative strategy. Jamie critiques the party’s weeklong rage response as counterproductive, arguing they should have pivoted to economic messaging.
Lindsay draws from Jean Chrétien’s playbook, suggesting a graceful exit strategy could have de-escalated the story entirely. The group discusses the impact of leaks, hallway griping becoming headlines, and the optics of disarray in a moment where unity is critical. The episode ends with a conversation about how the party can regain its brand discipline.

GUEST:
Lindsay Broadhead broadheadcomms.ca
Jamie Ellerton conaptus.com

#conservativeparty #liberalparty #politics

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